Made with intention.Shared with love.
Original recipes, cinematic food stories and culturally grounded campaigns — for modern home cooks and for thoughtful food and kitchen brands.
- Verified creator
- 5.6K followers
- 2.58M plays · latest 100 reels
- 9 brand partners
Stories, served beautifully.
Brand partnerships, recipe series and festival food — chosen from two years of posts by what people actually watched.
A run of Bengali recipe reels built around Cookme's ready mustard paste and spices — two of them became among the most-watched reels on her account.
Mixed — each reel labelled
Pressure-cooker rice dishes with the full recipe in the caption — including her most-watched reel ever.
Independent — not sponsored
The starters and street food people usually order out — cajun potatoes, crispy corn, chowmein, kathi rolls — rebuilt in a home kitchen.
Independent — not sponsored
A full Durga Puja thali built one course at a time — five episodes on five consecutive days, just before Pujo 2025.
Independent — not sponsoredDrawn from 200 posts on @artisan.antara since 8 Aug 2024 · 2.58M plays across the last 100 reels.
Recipes with cultural memory. Content with measurable reach.
From Bengali festival cooking to practical weeknight meals, Antara turns real culinary insight into reels, photography and campaigns built for attention — and usefulness.
Public Instagram data for @artisan.antara: plays and likes collected 29 Oct 2026, followers 30 Oct 2026. Whether any reel was boosted is not verified. Saves, reach and audience demographics are shared in the media kit.
- Cookme
- MasterChow
- Carryhome
- KILRR
- Prasuma
- Anveshan
- Bazana
- Fortune
- Kapiva
- Nutralite
- Sandu Pharma
Also worked withNutralite✦Sandu Pharma
Request the media kit
Audience profile, recent performance, formats, usage options and indicative collaboration packages.
Ways to work together.
From one hero recipe to a season-long content partnership, every project begins with the audience, the cultural moment and the role the product can honestly play.
Sponsored recipe reels
A recipe reel built around the role your product genuinely plays in the dish — posted on her Instagram with clear #ad disclosure.
Lead time2–3 weeks
Original recipe development
Recipes tested in a home kitchen until they work every time — written for your audience and your product.
Lead time3–4 weeks
Food photography
Styled, editorial stills of your product inside real dishes.
Lead time2–3 weeks
UGC for brand channels
Native-feeling vertical videos for your own pages and ads — not posted on her feed.
Lead time2–3 weeks
Seasonal campaigns
Content timed to the moments people already cook for — Durga Puja, Diwali, Poila Baisakh, Navratri, Christmas.
Lead timeBook 4–6 weeks before the festival
Long-term partnerships
A steady presence over months, so the product becomes part of her kitchen rather than a one-off guest.
Lead timeMinimum 3 months
storyteller
A little more than a love for food.
Antara is a Bengali food creator, recipe developer and culinary storyteller based in Bangalore. She develops original recipes and produces culturally rooted food films, photography and campaigns — for her own audience and for brands.
Her kitchen is a studio: part archive of Bengali flavour, part laboratory for what those flavours can become — from niramish cholar dal for Pujo to a fifteen-minute chicken rice for a tired weeknight.
“A recipe is a story you can eat.”
- Based in Bangalore · Bengali roots
- Writes in English & Bengali
- 630+ posts on Instagram
- 9 brand partners
From her kitchen.
Recipes from her most-watched reels — written out in full, with the reel alongside.
Let's make something memorable.
For food, kitchen and lifestyle brands that want more than product placement: original recipes, considered storytelling and content people genuinely want to save and cook.
Two chapters in the making.
Neither is open yet — they launch only when they are genuinely ready. Join the Sunday Note to hear first.